Press Release - Rimmel London "Get The Look" App!

This holiday season, turn to Rimmel London's newly launched “Get The Look App” to create and try on various holiday looks.  This is the perfect way to virtually try on different holiday trends with the click of a button.  From Rimmel's beautiful bold red lip colors to their metallic eyeshadows and volumizing mascaras, there are so many options to create a stunning holiday look.    Utilizing groundbreaking technology, the app allows each user to “try on” beauty looks from anywhere—the red carpet, an ad in a magazine, or her makeup beauty-savvy friends—and then directs her as to how to recreate it using Rimmel London makeup. Simply snap a picture of a look you’d like to steal and watch it appear on your face in a real-time, selfie-style video. If you like what you see, the app provides a list of Rimmel London makeup to reconstruct the look yourself, giving you the option to click and buy exclusively via Amazon.com.  The app makes recreating your favorite holiday looks simple, but the technology it uses is anything but. Rimmel London Get The Look is the first augmented reality app to reproduce a make-up look with highly accurate color, shape, and texture simulations in real-time. Our cutting-edge, patented face-tracking and visualization technology follows each user’s movements in 3D, so your desired makeup look appears on your face convincingly, accounting for a change in face, eye and lip shapes from the snapped picture. Link to Get The Look App- (I haven't tried this yet, guys, but I'm really excited to! Doesn't it sound like fun?) xo, K

Rimmel London and NYC New York Color Lippies!

*PRESS SAMPLE*

Hi, friends! Today I have some pretty lippies from Rimmel London and NYC New York Color to share with you. They are from new-to-me lines, Rimmel London Lasting Finish Lipstick by Kate (as in Kate Moss) and NYC New York Color Expert Last Matte Lip Color. Take a peek!

First up, the "Kates" in 041 Pink Nude and 045 Rose Nude (how adorable is that packaging), then the "Mattes" in Noho Matte Nude and Bowery Matte Berry.

Swatches in same order as above.

I've got to say, I was quite pleased with all four of these for different reasons. The Rimmels for their soft, moist texture and the NYCs for their amazing pigmentation and staying power. Depending on one's mood, they are great for a more subtle or vibrant look and I was happy with each of them.

*The products featured in this post were provided for my honest review and consideration. All opinions expressed are unbiased and completely my own.

Rimmel London Keep Calm and Lip Balm

*PRESS SAMPLE*

Hi, everybody! Today I have some lip balms to share with you. I will be showing you three colors from Rimmel London's Keep Calm and Lip Balm collection. I was super-excited to try these for you! The colors I am sharing are 020 Pink Blush (Keep Calm and Kiss), 030 Berry Blush (Keep Calm and Rock) and 050 Violet Blush (Keep Calm and Party).

Here they are in their packaging.

Out of the packaging (aren't they adorable?)

Lastly, swatches of, from left to right, Pink Blush, Berry Blush and Violet Blush

First off, the packaging for these is about the cutest stinkin' thing I've seen in a long time. LOVE it! As you can see from the swatches (on my very fair skin), they are not super-pigmented but after about seven swipes, I got the color you see above. Another downside, for me, is the scent of these, which I found to be slightly floral. I would have much preferred for these to have a fruity scent or be completely unscented. Their fragrance was slightly off-putting. They are reasonably moist though the moisture doesn't last particularly long. I found myself having to reapply quite frequently. I think Rimmel London had the spark of a great idea with these and with a little fine-tuning, they could be a serious hit.

You can find these lip balms at www.rimmellondon.com or at Walmart stores. 

The products featured in this post were provided for my honest review and consideration. As always, all opinions expressed are completely my own.